Awareness to Action – Building a Culture of Cybersecurity at SMBs
While large enterprises often have the financial resources and personnel to build robust cyber defences, SMBs are still disproportionately exposed. With tighter budgets and fewer dedicated staff, smaller organisations can find it challenging to prioritise cybersecurity alongside other pressing business needs. Therefore as we progress through 2025, the need for SMBs to support their IT teams and build organisational resilience has never been more urgent.
Posted: Monday, Nov 17

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Awareness to Action – Building a Culture of Cybersecurity at SMBs

Cybersecurity remains a pressing concern for businesses across Australia, with the frequency and impact of attacks continuing to rise. While large enterprises often have the financial resources and personnel to build robust cyber defences, SMBs are still disproportionately exposed. With tighter budgets and fewer dedicated staff, smaller organisations can find it challenging to prioritise cybersecurity alongside other pressing business needs. This imbalance leaves SMBs vulnerable to opportunistic attackers, who frequently target them due to the perceived ease of breaching their defences. 

Small businesses rarely have the option to employ a big team of dedicated cybersecurity professionals. Instead, this responsibility naturally falls onto IT teams, who are already stretched thin, juggling a multitude of tasks from network maintenance to user support. This becomes especially challenging, as cybersecurity demands constant vigilance and up-to-date expertise. 

As we progress through 2025, the need for SMBs to support their IT teams and build organisational resilience has never been more urgent. Cybersecurity is no longer a once-a-year focus, it’s an ongoing commitment that requires attention every day. Therefore, small businesses must consider how they are supporting their IT teams. 

The Evolving Threat Landscape for Small Businesses

Recent reports from the Australian Cyber Security Centre (ACSC) and the Australian Signals Directorate (ASD) developed a small business cybersecurity guide, highlighting some of the common threats that Australian small businesses face. Among the most common risks are phishing attacks, business email compromise (BEC), and ransomware, each of which can have devastating consequences for smaller organisations. 

Phishing remains one of the most concerning attack tactics. These scams typically involve fraudulent emails or websites designed to trick employees into revealing sensitive information, such as login credentials or financial details. Once attackers gain access, they can takeover accounts, disrupt operations, and demand payment for the release of critical data. The sophistication of phishing campaigns continues to grow, with attackers leveraging social engineering techniques to bypass technical controls, and deploy AI tools to create more believability and exploit human vulnerabilities. 

Business email compromise (BEC) is another significant threat. Attackers use compromised email accounts or convincing lookalike domains to impersonate trusted contacts, such as suppliers or executives. Their goal is to deceive employees into transferring funds or sharing confidential information. The financial and reputational damage from BEC incidents can be severe, particularly for SMBs with limited resources to recover from such losses. 

Unsurprisingly, ransomware attacks have also surged in recent years – as threat actors pray on SMBs. Malicious software encrypts or lock business files, rendering them inaccessible until the organisation pays the ransom. Attackers may threaten to leak or sell sensitive data if their demands are not met, and even if they are, it doesn’t guarantee safe return of data. For SMBs, the impact of ransomware can be catastrophic and potentially operationally fatal, as it kills operations, demands high pay-outs, and destroys customer trust. 

It’s important to recognise that human error is often at the heart of these attacks. Organisations of all sizes – whether they have robust cybersecurity infrastructure or not – remain at risk if employees are not careful. A single click on a malicious link or an unsuspecting response to a fraudulent email can open the door to significant harm. This reality highlights the need for ongoing education and awareness, ensuring that every staff member understands their role in protecting the organisation. 

Resilience Through Shared Responsibility

For businesses, the focus should be on cultivating cyber-aware culture – a principle that is especially vital for SMBs. Effective cybersecurity is not solely the responsibility of IT teams; it requires active participation from every employee, from the front desk to the boardroom. 

To foster a culture of cyber safety, businesses should prioritise regular training and awareness programs. Employees must be able to recognise the signs of phishing, understand company protocols for handling sensitive data, and respond swiftly in the event of a breach. Practical exercises and plans, such as simulated phishing campaigns and incident response procedures, can help reinforce drive home a cyber-first mindset. 

Leadership plays a pivotal role in shaping the organisation’s approach to cybersecurity. Small business leaders should not deprioritise cybersecurity. Instead engage with IT professionals, listen to their concerns, and invest in solutions that streamline security processes. Tools that automate IT management, facilitate endpoint protection, and enable rapid patching can relieve pressure on IT teams while enhancing overall security. These solutions help ensure that critical updates are applied promptly, vulnerabilities are addressed efficiently, and systems remain resilient against emerging threats. Not to mention, this enables IT teams to have more time to upskill and plan for larger digital transformation strategies and campaigns. 

A cyber-safe culture also requires clear communication and collaboration across the entire business chain. Policies and procedures should be regularly reviewed no matter the organisations size, and updated to reflect the evolving threat landscape. Employees should feel proud to report suspicious activity and vulnerabilities to seek guidance when needed – not the need to hide a perceived mistake. By fostering an environment of openness and shared responsibility, small businesses can strengthen their defences and reduce the likelihood of successful attacks. 

In Summary

Cybersecurity attacks impact the entire organisation, and therefore the responsibility should also be throughout – particularly for small businesses. By empowering IT teams with the right tools, fostering a culture of awareness, and ensuring every employee understands their part in safeguarding the organisation, SMBs can reduce their exposure and build resilience for the future. With the right approach, Australia’s SMBs can not only defend against today’s threats but also position themselves for long-term success in an increasingly connected world.

MJ Robotham
Michael (MJ) Robotham has a diverse and extensive work experience spanning multiple countries and roles. In his current role as Director APAC at NinjaOne, he has played a crucial part in driving the company's growth within the region. Previously, he has also worked at Cisco Meraki for nearly a decade. With his and NinjaOne's goal of creating a better IT experience for everyone, MJ applies strong expertise in sales, account management and team leadership to achieve this vision.
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