Sydney, 30 May 2024 – Newgen Software, a leading global provider of low-code digital transformation platforms announces the launch of LumYn, a groundbreaking Gen AI-powered hyper-personalisation platform designed specifically for the banking sector. This innovative platform is set to enhance profitability and significantly improve customer experiences for banks worldwide.
In the current financial landscape, customers demand personalised service and tailored solutions. LumYn addresses this need by combining predictive intelligence with advanced conversational AI capabilities, enabling banks to build a hyper-personalised understanding of each customer’s need, behaviour, preferences and intent to drive deeper engagements, while ensuring data privacy and security.
Key Features of LumYn:
- Conversational AI: Enables business users to interact with customer data (transactions, behaviour, and interactions) using natural language, facilitating seamless insight generation and growth strategy development.
- Rapid Development: Customisable AI models tackle unique business challenges, promoting growth. The low-code platform allows for quick iteration and refinement, ensuring rapid adaptability.
- Maximised Customer Lifetime Value: Strengthens customer relationships by creating behavioural segments based on spending habits and lifestyles, enabling targeted marketing campaigns.
- Accelerated Time-to-Market: Leverages a comprehensive library of pre-built AI models, delivering faster insights and quicker deployment, enhancing cross-sell opportunities.
- Reliable and Secure AI: Ensures complete data transparency with visible modeling processes. Built on robust technologies that prioritize security and privacy, LumYn offers a trustworthy AI solution for banks.
“LumYn is not just a personalised AI platform; it’s a hyper-personalised one, layered with Gen AI capabilities.”
“This means that LumYn goes beyond traditional personalisation by understanding and adapting to customers’ evolving preferences, behaviours, and life stages in real-time.”
“We are delighted to introduce LumYn to our portfolio. This platform’s ability to derive actionable insights from customer behaviours and preferences is a testament to Newgen’s expertise in banking and cutting-edge AI/ML technology. LumYn will significantly deepen customer engagement and drive business growth.”
