SYDNEY, AUSTRALIA – August 6, 2025 – KBI.Media, the modern media company at the coalface of cybersecurity journalism, is proud to announce its official expansion into the United States. This move marks a new chapter for the company as it sets out to bring its unique brand of cyber coverage to the world’s largest technology and security market, upwards of usd $2 trillion.
Leading the pack for this expansion is KBI.Media Founder & CEO, Karissa Breen, widely recognised as one of the most influential voices in cybersecurity media. Often referred to as ‘The Voice of Cyber’ she’s not only an accomplished journalist and producer, but become a trusted voice across the global infosec community.
“This is more than just a geographical move, it’s a mindset shift for the cybersecurity conversation, said Breen. “We’re bringing our distinctly human coverage of cybersecurity to a bigger stage, where stories of innovation, resilience, and impact deserve to be told louder and clearer than ever before.”
The US expansion will include a dedicated content studio, a growing editorial team, and a slate of new programming formats designed specifically for enterprise CISOs, technology leaders, and cyber innovators. KBI.Media’s signature style, renowned for bold data-backed insights wrapped in authentic and accessible narratives, will remain central to its mission.
Since its launch, KBI.Media has redefined how cybersecurity is covered in the media, from hard hitting investigations to docu-style content and CISO-led interviews, the work has earned international interest for amplifying industry voices, and in simplifying complex topics for broader, largely executive audiences, making it more digestible.
With this expansion, KBI.Media aims to fill a critical gap in the US market; cybersecurity content that is editorially independent, technically credible, and deeply engaging for all.
“Cybersecurity deserves better coverage – not just clickbait headlines or sales pitches. We’re here to elevate the conversation” Breen added.
The company is already working with a select group of US technology partners and expects to significantly scale its content operations over the next 12+ months.
KBI.Media will bring a unique perspective to a global audience with Karissa Breen influencing story telling in the Asia Pacific market with fresh news and insights from the US market. KB will continue to work both regions on the events front whilst building up her North American team.
About KBI.Media
KBI.Media is an independent cybersecurity media company headquartered in Sydney, Australia, dedicated to informing, educating, and empowering security leaders across the globe.
Through investigative journalism, industry analysis, and original multimedia content, KBI.Media serves as a trusted source of intelligence for executives, practitioners, and policymakers navigating today’s most complex cybersecurity challenges.
Its flagship offerings include The KBKast podcast, incisive event coverage, and a growing suite of strategic content partnerships with leading organisations in security, defence, and critical infrastructure. With a mission to elevate cybersecurity awareness and foster informed dialogue, KBI.Media continues to shape the narrative around security, governance, risk, and resilience in a rapidly evolving threat environment.
Media Contact:
press@kbi.media
kbi.media
