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The Collateral Damage of Carpet Bombing

The Collateral Damage of Carpet Bombing

by Cameron Perry | Feb 18, 2022 | Business Categories

HISTORY The attention of consumers has always been an arms race. Historically you needed the biggest papyrus on the wall in the forum, or TV spots, or billboards, or postal campaigns to reach consumers – a prohibitively costly exercise for most. This saw a...
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